Event Calendar

Join voke principal analyst Theresa Lanowitz and Wayne Ariola, VP of Strategy at Parasoft, for a 45-minute webinar that:

  • Discusses the challenges that impede thorough and accurate testing of today's composite apps.
  • Explains the real-world impacts of such testing delays and limitations.
  • Introduces new technologies that enable testers to access the exact test environments they need—any time and anywhere.

You'll learn how service virtualization not only provides 24/7 access to the environments needed to test, but also significantly reduces the CAPEX and OPEX associated with establishing, configuring, and maintaining test environments. 

Date: Wednesday, April 25, 2012
Time: 1pm - 2pm ET


Almost daily, we see reports of software failures that harm enterprises and impact the brand, putting testing organizations and their efforts in the spotlight. Fortunately, testers are now in one of the most exciting times in the software industry’s history! Theresa Lanowitz describes how you can begin to use new technologies—cloud, virtualization, and mobility—to deliver more value to your company, enhance your career, and act as a change agent for higher quality. As organizations adopt cloud and mobile strategies, testers must be ready to deliver immediate value on these new platforms while test organizations must complement and extend their existing tools to ensure these new platforms meet the demands of the business—especially in the areas of performance and security. Theresa reports on the ways that leading organizations are using the cloud and virtualization to test over more platforms, deliver greater coverage, and find critical defects prior to production. Find out how your team can begin to use—or enhance your use of—these technologies while improving on all corners of the classic “cost, quality, schedule” triangle.

Join voke's Theresa Lanowitz at StarEast 2012 in Orlando, Florida.


Join voke's Theresa Lanowitz at Cognizant's Testing Summit in Dubai, UAE on February 6, 2012.

Will a new generation of Lifecycle Virtualization capabilities drive the development of the next set of industry leaders?

Let's face it - today's customer has "no mercy" for a company that can't deliver the services they demand, on time and with uncompromising quality. Keeping IT costs down is no longer a competitive differentiator - it is a requirement for entering the game. Therefore the companies that win in today's economy will be the ones that can innovate and deliver new products and services to market the fastest.

Lifecycle virtualization includes the following solutions such as virtual lab management (VLM), virtualized cloud platforms, service virtualization, defect virtualization, and device virtualization. Alongside desktop and server virtualization, lifecycle virtualization serves as the third pillar in a truly virtual environment. In fact, Lanowitz believes lifecycle virtualization has the power and potential to deliver more impact to the market than both server and desktop virtualization, by finally solving age-old and classic challenges of software development and delivery.

Get visionary insights about this latest customer-based research from voke principal analyst Theresa Lanowitz in this one-hour webinar. She will be joined by ITKO "Chief Geek" and CA distinguished engineer John Michelsen who will present real world examples of how Service Virtualization allows software development teams to shave weeks or months off their time-to-market, while drastically reducing infrastructure costs and performance issues in production.


We hear a lot of talk about Agile in the media. We want to hear from you today:

  • Is Agile hype or helpful?
  • Do you love Agile or hate it?
  • Or is your team proceeding with business as usual?

We want to hear about your software practices and whether or not you are using Agile.

This survey consists of a combination of multiple choice and short answer questions to provide you the opportunity to influence our research and the overall market based on your experiences.

The areas of focus for the survey include:
1. Demographics
2. Organizational background
3. Software methodologies
4. Use of Agile (if applicable)
5. Use of Sprints (if applicable)
6. Use of Scrum (if applicable)
7. Platforms, tools, and organizational roles
8. Quality
9. Impressions of the Agile Manifesto

All of the data captured is confidential. At the conclusion of the survey process, data will be tabulated, aggregated and analyzed to deliver a comprehensive overview.

Information about receiving a complimentary copy of the report based on the survey is available at the end of the survey.

We hope that you will enjoy taking this survey and sharing your experiences.  Take the survey today by December 13, 2011!


Join voke's Theresa Lanowitz at Cognizant's exclusive testing summit in Silicon Valley on December 6, 2011

With ever-increasing adoption of cloud in the enterprise, how will IT properly take advantage of it where it can provide the most value? Join ITKO and analyst firm voke's Theresa Lanowitz, a noted expert on virtual lab infrastructure, for the latest research on where virtual lab technology is going, and how devtest clouds will impact the enterprise view of both private and public clouds.

Where:  CA World 2011, Las Vegas, NV

When: November 16, 2011 at 8:30 AM


The link between software defects and business risk, including delayed time-to-market and lost customer satisfaction, is undeniable. To remain agile today and avoid quality control problems late in the cycle, requires testing be expanded beyond traditional QA testing into development.

In this live eSeminar leading industry analyst Theresa Lanowitz of voke, along with Coverity experts, will demonstrate why the key to success does not lie in adapting your current process, but in integrating development testing into your existing application or software development lifecycle.

During this informative 60-minute webinar, technology experts will explain:

  • The benefits of development testing, from faster time-to-market to enhanced visibility
  • How to transform your development organization to drive quality
  • How to foster better collaboration between Development and QA

Delivering a quality product within a tight deadline keeps many engineering and test leaders awake at night.

The solution: mitigating risk by linking business requirements to the quality process early on and tracing those requirements throughout development.

Infrastructure test optimization (ITO) provides the path needed to drive innovation, gain a competitive advantage and deliver quality products to market on time. With ITO, organizations benefit from greater test coverage, improved collaboration and efficient use of resources.

Join IBM Rational, Spirent and independent analyst firm voke as they share best practices on ITO. Then identify opportunities for your organization to maximize test efficiency, mitigate risk and meet customer requirements. And be on your way to a good night's sleep.


Look for voke's Theresa Lanowitz at Infosys Connect on August 8 - 11 in Las Vegas, Nevada.

Cloud computing is happening in a big way.  No wonder: infrastructure-as-a-service, resource elasticity, and user self-service promises huge, visible, and fast returns.

The needs of software development and testing  for scalable, flexible, compute-intensive IT infrastructure makes it an incredible candidate  for the benefits of cloud computing. Whether it is vast clusters for testing, dozens of machines to run ALM tools, or the requests for “just one more box,” development and test teams are always asking for something , it is always changing, and time is of the essence.

Join us as Theresa Lanowitz, the founder of analyst firm voke, discusses the utilization of cloud resources for test and development.  Theresa will share research showing how this approach can lead to lower costs, more productivity, and more predictability. Joining Theresa will be Anders Wallgren, CTO of Electric Cloud, who  will show how task and workflow automation, resource management, and tool integrations allow test and development  teams to effectively use a  cloud infrastructure.


Join voke's Theresa Lanowitz at Cognizant's Testing Summit in Boston on June 21-22, 2011.

Join voke's Theresa Lanowitz live at Cognizant's exclusive testing summit in Schaumburg, Illinois on December 9, 2010.

Join voke's Theresa Lanowitz in Blueprint's Executive Webinar Series about requirements definition.

If you’re interested in optimizing IT resources by transforming your application lifecyclein particular efficiency and qualitythen Join Theresa Lanowitz, founder of analyst firm voke, as she presents the findings of a recent market snapshot on performance centers of excellence (CoEs). Topics covered will include building a performance COI, achieving qualitative and quantitative ROI, gaining organizational maturity, and realizing strategic value and tangible results. You’ll come away with a new strategic approach to delivering customer satisfaction, high quality, and resource savings.

Join Theresa Lanowitz and Blueprint on Wednesday June 18, 7:00-7:30pm at the Partner Showcase Theatre at HP Software Universe, Las Vegas, NV.

All are painfully aware of the dismal statistics on software projects success rates. Recent reports show that the situation is not trending for the better, and continue to point to poor requirements as the leading cause. When you peel back the covers it’s really no wonder – the discipline of Requirements Definition is not formalized, most are trying to do this work using only word processors and spreadsheets, and the role of requirements author is anything but standardized or supported.

The good news is that there is significant movement in the industry on all these fronts of late. Professional organizations are emerging for this discipline and are growing rapidly, powerful purpose-built tools for Requirements Definition now exist, and the role of the Business Analyst is rapidly solidifying. This presentation provides a snapshot of these new developments and shares some results from a recent study on the role of the Business Analyst.

We invite Business Analysts or anyone interested in requirements to take the survey! Read More...

Test managers constantly lament that few outside their group understand or care much about the value they provide and consistently deliver. Unfortunately, they are often correct. The lack of visibility and understanding of the test team’s contribution can lead to restricted budgets, fewer resources, tighter timelines, and ultimately, lower group productivity. Join Theresa Lanowitz and Dan Koloski as they highlights ways to move from simply being a tester of software to an advocate for your organization’s customers. Learn how to effectively and concisely communicate with key stakeholders in your organization to ensure that they understand the value and role of the testing group. With effective and concise communication, the testing group will be perceived as more strategically important and integral to the success of every project.


Specific points to be discussed include:
  • Strategies for communicating complex data
  • Ensuring your communications give you the visibility you need
  • How to create testing evangelists within your organization

  • In this web seminar Theresa Lanowitz, founder and CEO of voke, and Ben Chelf, CTO of Coverity will recommend effective strategies for ensuring superior code quality in multi-threaded applications. Theresa will discuss the increasing trend toward multi-core environments and the critical need for implementing effective tools and processes early in the development lifecycle. Ben will describe how recent breakthroughs in the use of code analysis are enabling developers to identify and eliminate dangerous concurrency defects early in the development lifecycle. Read More...

    FutureTest 2008
    New York, NY

    Join virtualization and application lifecycle expert analyst Theresa Lanowitz, of voke, inc. and John Michelsen, founder and Chief Scientist of iTKO LISA, to explore the current and future uses of Virtualization to assist development and QA processes. Both market perspectives and real-world examples will be discussed.

    Read More...

    Join virtualization and application lifecycle expert analyst Theresa Lanowitz, of voke, inc. and John Michelsen, founder and Chief Scientist of iTKO LISA, to explore the current and future uses of Virtualization to assist development and QA processes. Both market perspectives and real-world examples will be discussed.

    Read More...

    StarWest
    Anaheim, California
    October 22 – 26, 2007

    Read More...

    In this joint Borland/VMware webcast, Theresa Lanowitz from voke will talk about what it takes to test and deliver applications that hit their mark using virtualization. And why getting the most out of virtualization depends on how seamlessly it can be integrated with your software testing processes.

    Read More...

    SQC-UK Software & Systems Quality Conferences
    London, United Kingdom

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    Join this webcast to hear:

    • The latest research on software production management
    • Best practices in automating the build and release process
    • How to maximize developers' time while improving efficiency
    • What you should be doing now to improve software quality and timeliness
    Read More...

    San Francisco, CA
    September 11-13, 2007 Read More...

    How do you define Application Lifecycle Management?

    Are you a CIO, CTO or IT manager struggling with breaking down silos within your organization?

    Are you wondering how you step forward? Are you curious as to "What's Next?"

    MKS invites you to join Theresa Lanowitz, Founder, voke, inc., for an informative webinar focused on the application lifecycle 2.0: Begin With The End In Mind.

    Read More...

    Orlando, Florida
    June 10 – 14, 2007 Read More...

    STAREAST 2007
    Orlando, Florida

    Join Theresa Lanowitz, voke, Inc. and Dan Koloski, Empirix as they highlight ways to move from simply being a tester of software to an advocate for your organization’s customers.

    Read More...

    Communicating the Value of Testing
    A Software Test & Performance Web Seminar
    Wednesday, May 2, 2007, 11:00AM Eastern; 8:00AM Pacific

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    SQC Software & Systems Quality Conferences
    Düsseldorf, Germany

    This keynote presentation will focus on the changes every Quality Assurance organization is experiencing and how to manage the transition in becoming a model organization for the 21st century.

    Get first hand the latest industry study on the tangible benefits of adopting Virtual Lab Automation. Theresa Lanowitz, founder of Voke Inc. will elaborate on the findings from a recent field study.

    Learn how your peers are:

    • Tackling infrastructure and process challenges associated with supporting the development and testing of complex applications and systems
    • Making the decision to adopt Virtual Lab Automation
    • Benefiting from the results of virtualizing and automating the test lab

    Infoworld Webinar:  The Future is Now for Virtual Labs. 

    Can Your Business Afford to Wait?

    Theresa Lanowitz, Founder of Voke Inc., and Marcus MacNeill, Director of Product Strategy, Surgient

    San Francisco, CA

    Los Angeles, CA
    November 7-9, 2006 Read More...

    Seminar - October 24, 8:00 am, Mountain View, CA
    Webinar - November 1, 10:00 am PST

    Join Theresa Lanowitz for the Networking Equipment and QA: Breaking the Innovation Barrier keynote on October 24, 2006 in Mountain View, CA.

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    Las Vegas, NV
    October 8-11, 2006 

    Software and Systems Quality Conference
    Zurich, Switzerland

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