Recognition

Today we view the application lifecycle as both the business of software and a market complete with solutions and services from a variety of vendors. Understanding the business of software is critical for all organizations to ensure that the software that runs the business fulfills the brand promise.

This Market Mover Array^TM report focuses on where the ALM market is moving. Instead of looking at the past, we will focus on the future and explore vendors’ innovation and technology as well as their marketing ability.

• HP — defining and expanding the application lifecycle and the necessary link to the line of business
• IBM — providing a comprehensive lifecycle solution for enterprise IT and systems software solutions
• Microsoft — organically creating a lifecycle solution for a heterogeneous environment
• MKS — delivering lifecycle solutions for product engineering teams and IT organizations
• ThoughtWorks Studios — focusing on making the application lifecycle attainable by all organizations
• TOMOS — delivering a lightweight and modern cloud solution for the application lifecycle
• Wind River — delivering a lifecycle solution for software engineering teams of embedded, device, and systems software

Software has expanded its reach to become responsible for business processes, consumer purchases, transportation, communications, and devices that are always on and, in some cases, life-critical. The stakes of making sure that proper testing occurs at all levels are greater than ever. Testing is a comprehensive and critical part of the entire lifecycle. Today’s business executive must be able to guarantee working software free of defects to avoid compromising business, safety, or security.

This Market Mover Array™ report examines the history of the testing market and analyzes the vendors vying to move the market beyond the status quo.

• HP and IBM — market share leaders with comprehensive solutions and professional services
• Microsoft and Replay Solutions — delivering innovative game-changing solutions  using the power of virtualization technology
• Coverity, Electric Cloud, and Klocwork — extending essential innovation beyond the test team
• Fanfare — offering a testing platform for embedded systems and devices
• MKS — delivering a collaborative test management environment as part of a comprehensive platform for product engineering and software development
• QMetry and TOMOS — delivering lightweight cloud alternatives for testing
• Micro Focus and Original Software — challengers to the traditional testing vendors

Login to read how HP Application Security Center delivers security to the application lifecycle.

Login to read how Microsoft Expression Studio helps make applications usable.

Login to read how RTTS delivers quality in software.

Login to read how Black Duck helps developers use open source code.

Upgrade your membership to read how Blueprint gets IT right from the beginning.

Upgrade your membership to read how Citrix simplifies application delivery through virtualization.

Upgrade your membership to read about Cognizant's testing practice for optimized and integrated lifecycle testing.

Upgrade your membership to read how Coverity gets to the root of software problems.

Login to read how Electric Cloud delivers productivity through software production management.

Upgrade your membership to read how Fanfare accelerates product delivery and quality through system and device testing.

Upgrade your membership to read how iTKO modernizes and optimizes the IT lifecycle.

Upgrade your membership to read how MKS helps enable convergence between engineering and IT.

Login to read how Replay Solutions helps eradicate elusive defects.

Upgrade your membership to read how Skytap brings the cloud to the lifecycle.

Upgrade your membership to read how SQS delivers quality through knowledge.

Login to read how Streamstep helps take control of IT's checklists.

Upgrade your membership to read how Surgient drives IT efficiency.

Upgrade your membership to read how VMware vCenter Manager virtualizes software development labs.

Upgrade your membership to read how Wind River delivers innovation through open source software.

MKS is in a unique position to fill the void left by independent software companies being acquired by larger vendors.  With its MKS Integrity platform, the company has a strong and stable offering.  The openness of the MKS Integrity platform means nimble and innovative vendors can easily integrate their unique offerings into a core lifecycle platform to transform the lifecycle. 

With the introduction of Visual Studio Team System, Microsoft began to transform and challenge the conventional wisdom of the linear application lifecycle.  Today, the market has moved to an integrated approach of skills, processes including best practices, and technology to transform the application lifecycle and enhance the business.  Microsoft with its organic product creation and growth is at the forefront of transforming the market.

IBM/Rational is in the Pivotal band of the voke Market Mover Array chart. In the past 24 months, IBM/Rational has enhanced its market leadership through more tightly integrated messaging with other IBM product lines as well as outlining a clear strategy for the brand.  The company has also increased its technology leadership through a series of strategicacquisitions, most notably Telelogic, delivered newly developed products to enhance its core offering, and continued to invest in its partner program.

With its strategic acquisition of Telelogic, IBM/Rational is in a strong position to transform the application lifecycle market to include traditional embedded and systems software.  Watch for IBM/Rational to continue to innovate and take advantage of new and diverse
market opportunities.

Hewlett-Packard (HP) is in the Pivotal band of the voke Market Mover Array chart. HP’s position shows it is strong in both market leadership and technology. HP has continued to show progress and commitment to the application lifecycle market through its acquisition and partnering strategies. HP’s acquisition of Mercury in November 2006 has allowed the vendor to catapult its application lifecycle status to a higher level. The Mercury acquisition with market leading quality assurance offerings gave HP a core competency to work with as the vendor navigated the application lifecycle path.

HP is working to prove itself as an enterprise-worthy partner in the application lifecycle market. Its partnerships and acquisitions have proven to be strategic over the past 24 months. Watch for HP to deliver more value through organic growth of its offerings.