Since early 2009, Citrix and VMLogix have partnered to include the VMLogix products with Citrix Essentials for the virtual lab component. This acquisition by Citrix will apply virtualization technology throughout the IT organization in a hypervisor neutral environment.
Subscribe Now to read voke's full analysis of this acquisition.

Software is more complex than ever. Multi-threaded applications are being developed to take advantage of new hardware with multi-core environments. Using technology such as dynamic analysis will allow developers to predictably identify the most egregious errors such as race conditions and deadlocks.
Oracle’s intent to acquire the e-TEST Suite assets from independent application and network equipment testing vendor Empirix is a complementary move and converts to a win / win for both companies.
Software has expanded its reach to become responsible for business processes, consumer purchases, transportation, communications, and devices that are always on and, in some cases, life-critical. The stakes of making sure that proper testing occurs at all levels are greater than ever. Testing is a comprehensive and critical part of the entire lifecycle. Today’s business executive must be able to guarantee working software free of defects to avoid compromising business, safety, or security.
This Market Mover Array™ report examines the history of the testing market and analyzes the vendors vying to move the market beyond the status quo.
Theresa Lanowitz's slides from Cognizant's exclusive Testing Summit.

Theresa Lanowitz's slides from the webinar: Managing Up: Communicating the value of testing throughout the organization.
Webinar presentation slides from virtualization and application lifecycle expert analyst Theresa Lanowitz, of voke, inc. and John Michelsen, founder and Chief Scientist of iTKO LISA, exploring the current and future uses of Virtualization to assist development and QA processes.
Presentation slides from StarWest, Anaheim, California.
Presentation slides from the joint Borland/VMware webcast with Theresa Lanowitz from voke talking about what it takes to test and deliver applications that hit their mark using virtualization. And why getting the most out of virtualization depends on how seamlessly it can be integrated with your software testing processes.
Presentation slides from SQC-UK Software & Systems Quality Conferences in London, United Kingdom.
Webcast presentation slides about the latest research on software production management
Presentation slides from the informative webinar focused on the application lifecycle 2.0: Begin With The End In Mind.
This webinar features a strategic and visionary perspective of application lifecycle 2.0 and its ongoing evolution in the enterprise. Gain insight on how to transform your enterprise application lifecycle to deliver more cohesive communication and consistent results, identify events that impact a global business and enable a customer focus.
Presentation slides from STAREAST 2007: Theresa Lanowitz, voke, Inc. and Dan Koloski, Empirix highlight ways to move from simply being a tester of software to an advocate for your organization’s customers.
Test managers constantly lament that few outside their group understand or care much about the value they provide and consistently deliver. Unfortunately, they are often correct. The lack of visibility and understanding of the test team’s contribution can lead to restricted budgets, fewer resources, tighter timelines, and ultimately, lower group productivity. Join Theresa Lanowitz and Dan Koloski as they highlight ways to move from simply being a tester of software to an advocate for your organization’s customers. Learn how to effectively and concisely communicate with key stakeholders in your organization to ensure that they understand the value and role of the testing group. With effective and concise communication, the testing group will be perceived as more strategically important and integral to the success of every project.![]()
• Strategies for communicating complex data
• Ensure your communications give you the visibility you need
• How to create testing evangelists within your organization
Presentation slides from the Networking Equipment and QA: Breaking the Innovation Barrier keynote on October 24, 2006 in Mountain View, CA.
Fanfare's CTO, Kingston Duffie, and Theresa Lanowitz of voke for a discuss significant trends in quality assurance for networking equipment. During this presentation you will:Keynote presentation slides from the Software and Systems Quality Conference in Zurich, Switzerland.
Join Theresa Lanowitz, analyst from voke, and Jonathan Lindo, CEO and Founder of Replay Solutions for a podcast discussion of current challenges in today's application problem resolution processes and suggestions for how application development teams can dramatically shorten the process of fixing defects to speed time-to-market. This session will give practical guidance on how your application team can:
Replay Solutions provides application problem resolution products that dramatically shorten the process of fixing defects to speed time-to-market. ReplayDIRECTOR functions like a DVR for enterprise applications - recording all inputs and events affecting your application while it is running, then replaying those steps to execute the code in exactly the same way and reproduce the error without needing to reproduce the environment the defect occurred in.
Almost daily, we see reports of software failures that harm enterprises and impact the brand, putting testing organizations and their efforts in the spotlight. Fortunately, testers are now in one of the most exciting times in the software industry’s history! Theresa Lanowitz describes how you can begin to use new technologies—cloud, virtualization, and mobility—to deliver more value to your company, enhance your career, and act as a change agent for higher quality. As organizations adopt cloud and mobile strategies, testers must be ready to deliver immediate value on these new platforms while test organizations must complement and extend their existing tools to ensure these new platforms meet the demands of the business—especially in the areas of performance and security. Theresa reports on the ways that leading organizations are using the cloud and virtualization to test over more platforms, deliver greater coverage, and find critical defects prior to production. Find out how your team can begin to use—or enhance your use of—these technologies while improving on all corners of the classic “cost, quality, schedule” triangle.
Join voke's Theresa Lanowitz at StarEast 2012 in Orlando, Florida.
With ever-increasing adoption of cloud in the enterprise, how will IT properly take advantage of it where it can provide the most value? Join ITKO and analyst firm voke's Theresa Lanowitz, a noted expert on virtual lab infrastructure, for the latest research on where virtual lab technology is going, and how devtest clouds will impact the enterprise view of both private and public clouds.
Where: CA World 2011, Las Vegas, NV
When: November 16, 2011 at 8:30 AM
The link between software defects and business risk, including delayed time-to-market and lost customer satisfaction, is undeniable. To remain agile today and avoid quality control problems late in the cycle, requires testing be expanded beyond traditional QA testing into development.
In this live eSeminar leading industry analyst Theresa Lanowitz of voke, along with Coverity experts, will demonstrate why the key to success does not lie in adapting your current process, but in integrating development testing into your existing application or software development lifecycle.
During this informative 60-minute webinar, technology experts will explain:
Cloud computing is happening in a big way. No wonder: infrastructure-as-a-service, resource elasticity, and user self-service promises huge, visible, and fast returns.
The needs of software development and testing for scalable, flexible, compute-intensive IT infrastructure makes it an incredible candidate for the benefits of cloud computing. Whether it is vast clusters for testing, dozens of machines to run ALM tools, or the requests for “just one more box,” development and test teams are always asking for something , it is always changing, and time is of the essence.
Join us as Theresa Lanowitz, the founder of analyst firm voke, discusses the utilization of cloud resources for test and development. Theresa will share research showing how this approach can lead to lower costs, more productivity, and more predictability. Joining Theresa will be Anders Wallgren, CTO of Electric Cloud, who will show how task and workflow automation, resource management, and tool integrations allow test and development teams to effectively use a cloud infrastructure.
Join voke's Theresa Lanowitz for this exclusive on-demand webcast event to answer the most frequently asked questions about Testing Platforms. Learn about voke's latest research and why this is one of the most exciting times in the history of the testing market.
Learn first hand from leading testing vendors about the latest testing technology from Coverity, Electric Cloud, HP, Microsoft, and QMetry.
New tools and solutions are delivering novel ways to solve age-old challenges and problems encountered throughout the application lifecycle. These testing solutions in the market enhance the communication between developers and testers while revolutionizing automated testing. Technologies, such as virtualization, enable testing organizations to reduce capital expenditures while improving time-to-market and decreasing test time.
Join voke founder and analyst Theresa Lanowitz and Microsoft's Brian Keller as they discuss how modern testing practices are undergoing a revolution because of new tools and supporting technologies. This presentation will also focus on:
See voke's Theresa Lanowitz live and in-person at the Star West conference in San Diego, California on 9/29/2010.
Every tester has heard “it works on my machine” from a developer, referring to a defect deemed to be non-reproducible. We all know the back-and-forth conversations and have yearned for ways to easily replicate test environment failures in the development environment. Test organizations often struggle with access to test environments that closely match production while the operations department struggles to keep up with the demand for provisioned environments. Virtual lab technology can solve these frequent, tedious, and expensive problems, delivering immediate productivity and return-on-investment. By shattering barriers between development, testing, and operations, virtual lab technology is transformational and promises to be the hub of the modern application lifecycle. Theresa Lanowitz shares the results of the “voke Market Snapshot” report on virtual lab management. This groundbreaking research is relevant, current, and something all testers and test managers need to know. Learn how to leverage virtual labs in your test organization while eliminating the age old developer-tester contention that “it works on my machine.”
voke's Theresa Lanowitz will be joining Microsoft's Dave Mendlen in the keynote at Visual Studio Live in Redmond, Washington on August 4, 2010.
Missed the event? Watch the video of Theresa's presentation today.
voke's Theresa Lanowitz is presenting analysis and moderating a full day of panels about the latest testing trends at Cognizant's "by-invitation only" event in Boston on July 26-27, 2010.
Join voke, Citrix, CloudShare, and VMLogix for this exclusive event that you can listen to at your own pace. This groundbreaking series discusses the most commonly asked questions of voke's industry analysts:
voke analysts will provide a short list of market moving and innovative solutions for you to consider. voke will lead discussions with technology vendors so you can learn to how to justify the tool purchase to your CIO.
In this thought-provoking session, we will discuss the changing business climate in the carrier market and how the complexity involved in deploying LTE/4G/NGN networks is affecting the quality process.
Join us to learn how BT, one of the world's leading providers of communications solutions and services operating in 170 countries, has made innovations in its testing practices to address these challenges.
Performance experts discuss ways to document performance and scalability requirements, track those requirements through development and test, and measure performance across every stage of the development lifecycle. The panel concludes with a debate on how to best determine if those requirements are met prior to moving to production. This discussion gives you insight into how to:
When solving problems with enterprise applications, the first challenge is to reproduce the error. This is the basic starting point of any problem resolution process - programmers need to reproduce problems to fix their code, testers must verify and document defect reports before sending them to development, and support teams need to understand the specific details of a problem before escalating user issues. It sounds simple enough, but for enterprise applications this can be an extraordinarily complex and costly process. Re-creating the environment, re-populating the database, and generating the required load on the servers is a tedious, manual process that involves many teams. There is a clear need for corporate IT to be able to automatically reproduce any problem, from anywhere in the world, without needing to reproduce it using brute force.
Join Theresa Lanowitz, analyst from voke, and Jonathan Lindo, CEO and Founder of Replay Solutions for a discussion of current challenges in today's application problem resolution processes and suggestions for how application development teams can dramatically shorten the process of fixing defects to speed time-to-market. This session will give practical guidance on how your application team can:
Replay Solutions provides application problem resolution products that dramatically shorten the process of fixing defects to speed time-to-market. ReplayDIRECTOR functions like a DVR for enterprise applications - recording all inputs and events affecting your application while it is running, then replaying those steps to execute the code in exactly the same way and reproduce the error without needing to reproduce the environment the defect occurred in.
Join virtualization and application lifecycle expert analyst Theresa Lanowitz, of voke, inc. and John Michelsen, founder and Chief Scientist of iTKO LISA, to explore the current and future uses of Virtualization to assist development and QA processes. Both market perspectives and real-world examples will be discussed.
Read More...Join virtualization and application lifecycle expert analyst Theresa Lanowitz, of voke, inc. and John Michelsen, founder and Chief Scientist of iTKO LISA, to explore the current and future uses of Virtualization to assist development and QA processes. Both market perspectives and real-world examples will be discussed.
Read More...StarWest
Anaheim, California
October 22 – 26, 2007
In this joint Borland/VMware webcast, Theresa Lanowitz from voke will talk about what it takes to test and deliver applications that hit their mark using virtualization. And why getting the most out of virtualization depends on how seamlessly it can be integrated with your software testing processes.
Read More...SQC-UK Software & Systems Quality Conferences
London, United Kingdom
Join this webcast to hear:
How do you define Application Lifecycle Management?
Are you a CIO, CTO or IT manager struggling with breaking down silos within your organization?
Are you wondering how you step forward? Are you curious as to "What's Next?"
MKS invites you to join Theresa Lanowitz, Founder, voke, inc., for an informative webinar focused on the application lifecycle 2.0: Begin With The End In Mind.
Join Theresa Lanowitz, voke, Inc. and Dan Koloski, Empirix as they highlight ways to move from simply being a tester of software to an advocate for your organization’s customers.
Read More...Communicating the Value of Testing
A Software Test & Performance Web Seminar
Wednesday, May 2, 2007, 11:00AM Eastern; 8:00AM Pacific
Join Theresa Lanowitz for the Networking Equipment and QA: Breaking the Innovation Barrier keynote on October 24, 2006 in Mountain View, CA.
Read More...Software and Systems Quality Conference
Zurich, Switzerland
Software has expanded its reach to become responsible for business processes, consumer purchases, transportation, communications, and devices that are always on and, in some cases, life-critical. The stakes of making sure that proper testing occurs at all levels are greater than ever. Testing is a comprehensive and critical part of the entire lifecycle. Today’s business executive must be able to guarantee working software free of defects to avoid compromising business, safety, or security.
This Market Mover Array™ report examines the history of the testing market and analyzes the vendors vying to move the market beyond the status quo.
Hewlett-Packard (HP) is in the Pivotal band of the voke Market Mover Array chart. HP’s position shows it is strong in both market leadership and technology. HP has continued to show progress and commitment to the application lifecycle market through its acquisition and partnering strategies. HP’s acquisition of Mercury in November 2006 has allowed the vendor to catapult its application lifecycle status to a higher level. The Mercury acquisition with market leading quality assurance offerings gave HP a core competency to work with as the vendor navigated the application lifecycle path.
HP is working to prove itself as an enterprise-worthy partner in the application lifecycle market. Its partnerships and acquisitions have proven to be strategic over the past 24 months. Watch for HP to deliver more value through organic growth of its offerings.